The Path Forward

No Tags | Branding

Resources for Lodges created by The Scottish Rite Northern Masonic Jurisdiction
Based on their recent Market Research Study

Reclaiming the Soul of Freemasonry

 

The Scottish Rite, NMJ, proudly announces the launch of a new website, and new marketing campaign, and a new set of programs and services for you the member. In the 2016-17 membership survey you told us what you wanted. We listened. And we are acting. – The Path Forward: More than a New Look

While developing the research for past Sovereign Grand Commander McNaughton’s book, Reclaiming the Soul of Freemasonry, numerous insights about our membership emerged. While we invite you to read his work in its entirety, three very specific member demands were striking.

  1. Members want to be able to dive deeper into the craft.
    They want to use technology to study and examine the degrees when they want, and where they want.
  2. You want to leverage technology to bridge the gap between membership and leadership.
    Technology is seen as a way to keep the connection between Brothers alive between in-person meetings.
  3. You want Freemasonry to be open and vocal about who we are, our values, and the good we do for so many.

Not Just a Man. A Mason.
The survey clearly told us that deep pride and great personal satisfaction comes from our work in Freemasonry. You told us to declare it to the world, and we are. We developed a creative campaign built around the tagline — Not Just a Man. A Mason. Images of Brotherhood and words of inspiration are sure to appeal to men interested in knowing more about the craft. Just as important, we want to reignite in our Brethren the sense of dignity and honor we all rightfully feel for choosing to walk this path.

 


Comments are closed.